Questions & answers

To kick things off I need a signed project agreement, a 50% deposit, your existing brand assets (logo, colors, fonts — if you have them), and about 30 minutes for an intro call. If you don't have a logo or brand assets, we can work with what you have or build from scratch.

Custom websites typically launch in 2–3 weeks. Website redesigns are faster — usually 1–2 weeks. The timeline depends mostly on how quickly we can finalize content and get feedback rounds done. I'll give you a specific timeline during our free consultation.

Yes — 100%. Your site, your domain, your files. There are no ongoing license fees, no platform lock-in, and no monthly hostage fees. You can take the files to any developer or host in the future. I do offer a Monthly Care Plan ($99/mo) for ongoing support, but it's completely optional.

The $200 option is a Wix template you configure yourself — it looks like a Wix template, loads slowly, and costs you $200+ every year forever. The $999 option is a custom-built site that's fast, ranks on Google, converts visitors, and you own outright. Think of it as the difference between renting furniture and buying it. Most clients make back the investment within the first few months from one or two new customers the site brought in.

No monthly fees for the website itself. After the 30-day free support period, I offer an optional Monthly Care Plan at $99/month that covers security updates, performance monitoring, and up to 2 hours of content changes per month. No long-term contract — cancel anytime. Hosting and domain costs are separate (typically $10–20/month through your preferred provider).

Those platforms are fine for getting something up fast, but they have real costs: slow load times (which hurt Google rankings), $200–400/year in fees forever, templates that look like everyone else's, and no way to truly own or customize your site. A custom site is faster, more professional, and built to rank — most clients recoup the investment within a few months from new leads alone.

Social media is great for engagement, but you don't own it. Facebook can change their algorithm tomorrow and your posts reach nobody. A website is YOUR digital storefront — it's open 24/7, shows up on Google when people search for your services, and gives you full control over your message. Plus, a lot of potential customers check your website before they even think about calling.

Everything you need to start getting leads: custom design (no cookie-cutter templates), mobile-responsive layout that looks great on phones, SEO-optimized structure so Google can find you, a contact form with spam protection, and basic analytics setup. I handle the hosting, domain setup, and all the technical stuff so you don't have to worry about it. When you're ready to grow, I can add pages, plug in a CMS, embed Google Maps, build client portals, or whatever your business needs next.

Every site I build is SEO-optimized from the ground up — clean semantic HTML, proper heading structure, meta tags, sitemap, schema markup, and fast load times. That's the foundation that makes Google happy. For ongoing SEO strategy, content creation, or link building, that's a separate engagement we can scope out together.

Every project includes two rounds of revisions after the initial build. A 'round' means you review the staging site and send me a consolidated list of changes — then I implement them. Beyond two rounds, revisions are billed hourly. In practice, most projects wrap up in one round of revisions when clients give clear feedback.

Every project includes 30 days of free post-launch support for tweaks — copy edits, image swaps, small layout adjustments. After that, either the Monthly Care Plan covers ongoing changes, or you can request one-off work billed hourly. Your site is also yours, so any developer can maintain it.

Custom web apps — booking systems, inventory management, client portals, payment processing — start at $2,999. Every build is scoped individually. If you're not sure whether your idea falls into 'website' or 'web app' territory, just describe it and I'll give you an honest assessment.

No problem. I work with clients remotely all the time. Everything — kickoff calls, design reviews, revisions — happens over video, email, or text. Being local to El Paso is a bonus (I know the market), but geography doesn't limit who I can work with.

Sí, hablamos español. If it's easier to communicate in Spanish — for calls, emails, or project feedback — that's completely fine.